OutworX Marketing dramatically improves your Brand management, Demand management, Customer management processes and tools. With OutworX Marketing you can double the reach of your marketing dollars while generating more highly qualified leads, creating higher customer satisfaction or greater brand awareness. Using state-of-the-art marketing tools and world-class creative and technical talent, OutworX Marketing executes highly personalized, well-targeted, and high quality campaigns at a fraction of the costs you currently incur for these services.

You can leverage OutworX Marketing, for complete end to end marketing or for specific parts of the marketing cycle.

OutworX Marketing addresses your Brand Management, Lead Generation, Customer Management and Marketing Automation.

OutworX Marfketing Services are available through our flex-cell and flex-factory outsourcing methods.

Brand Management

	Messaging and Product Positioning (Customized messaging and positioning)
	Product Collateral (Brochures, Data Sheets, Sales, Collaterals, Presentations)
	Mailers (Catalogs, Postcards, Newsletters - Do all mailings)
	Content for Print Media (Articles, Ads, Promotions) and Website (Interactive Websites, Web Storefronts)
	Digital Content (Online Advertisements, E-campaigns, Newsletters, Flash Presentations)
	CBT's (Interactive Online Training)
	Tools Used: Adobe: PageMaker, Photoshop, Illustrator Corel: WordPerfect, CorelDraw Macromedia: Director, Dreamweaver, Fireworks, Flash. Microsoft: Word, PowerPoint, Excel, Visio
	* Multilingual Capability

Lead Generation

	List Management (Refine and segment customer and prospect lists for tele and e-channels)
	Campaign Creation (Define cross-channel personalized multi-stage campaigns using tools of choice for lead generation, up sell / cross sell, customer surveys, events, customer management, brand, product)
	Customer Profile Enrichment Services (Define programs using tools of choice for enriching and updating customer and prospect profiles)
	Tele-scripting (For promotions, customer communications)
	Digital Marketing Services (Define programs to leverage online advertising, channels to maximize ROI)

Customer Management*

	Execute Tele Campaigns (Tele-prospecting, Tele-sales, List Enhancement)
	Campaigns (example: E-campaigns, E-events, E-surveys, Up Sell / Cross Sell, Customer Profile Enrichment)
	Execute Online Marketing Campaigns (Search Marketing, Online Banners, Advertisements, Landing Pads, Registrations)
	Execute cross-channel customer management programs
	Customer Retention Programs (Customer Relationship Management Plans, Contract Renewals)
	Targeted Customer Surveys (Online and print surveys with in-depth analysis)
	* Multilingual Capability

Marketing Automation

	Provide World Class Marketing Automation Tools for you
	Choose between in-house implementations or online services
	Leverage our infrastructure and tools
	Provide Services for Process, Application and Data Integration